Frankfurt sees growth in the “Visitors” & “Length of Stay” segment in the first two quarters of 2023
Frankfurt
Tourist+Congress
Board, announced
a
drastic
growth
in
the
number
of
visitors
in
the
month
of
April
2023
and
May
2023
with
May
being
its
best
month
yet.
A
total
of
3,904,386
overnight
stays
were
counted
in
the
first
six
months
of
the
year
out
of
which
962,685
were
in
the
months
of
April
and
May.
This
corresponded
to
an
increase
of
145%
compared
to
the
previous
year.
In
the
same
period,
2,201,304
guests
were
counted
(+159%)
and
2410285
(+
39%)
overnight
stays
were
generated
by
guests
from
Germany.
There
was
a
120%
increase
in
the
number
of
visitors
that
flocked
the
city
of
Frankfurt
from
India.
The
activities
for
the
in
the
first
quarter
of
2023
for
Frankfurt
tourism
had
also
looked
quite
promising
with
a
total
of
1,413,300
overnight
stays
with
107.1%
increase
compared
to
the
previous
year.
This
progress
goes
on
to
continue
in
June
which
saw
539,654
visitors
and
950,178
overnight
stays
which
corresponds
to
a
hike
of
38%
when
compared
with
2022.
Flach
Leona
Flach,
Manager
of
Tourism
and
Marketing
says,
“Over
the
years
City
of
Frankfurt
has
seen
continuous
increase
in
Indian
tourists
which
makes
India
a
top
source
market
for
us. We
have
been
constantly
working
with
our
stakeholders
to
further
boost
the
tourist
arrivals
to
Frankfurt.
In
tourism
marketing,
the
most
important
trade
fairs,
workshops,
and
roadshows took
place
in
Dubai,
India,
Great
Britain,
and
Switzerland.”
Frankfurt Tourist+Congress
Board
conducted
a
sales
mission
in
Pune
in
April
and
hosted
a
product
update
webinar
in
September
which
was
attended
by
travel
agents
from
all
over
India.
All
international
markets
showed
an
increasing
number
in
Length
of
Stay
(LOS)
and
a
rising
demand
in
the
trade
fair,
conference,
and
business
travel
segment
and
in
the
private
travel
market,
especially
for
city
breaks,
contributed
to
the
positive
result.
The
International
Tourism
Exchange
(ITB)
returned
to
Berlin
after
a
three-year
break
due
to
the
pandemic.
Tourismus+Congress
GmbH
Frankfurt
am
Main
(TCF)
was
one
of
the
premium
partners
of
the
Hessen
agency
at
the
newly
designed
Hessen
stand.
The
largest
public
trade
fair
for
tourism,
the
CMT
Stuttgart,
was
also
held
live
again.
The
TCF
presented
itself
together
with
the
destination
FrankfurtRheinMain.
The
traditional
Dippemess
in
spring
marked
the
start
of
the
folk
festival
season.
The
focus
was
on
fast-paced
rides
and
a
wide
range
of
restaurants
and
amusement
stalls.
Despite
the
cool
and
very
changeable
weather,
the
folk
festival
achieved
a
good
result.
The
showmen
and
women
were
quite
satisfied
with
the
number
of
visitors.
The highlight
of
the
second
quarter
was
the
St
Paul’s
Church
Festival
on
the
175th
anniversary
of
the
National
Assembly
in
the
St
Paul’s
Church.
Around
250,000
guests
attended
the
celebrations
and
had
a
choice
of
160
program
items
and
projects.
As
part
of
congress
marketing, Frankfurt
Convention
Bureau,
together
with
the
Destination
FrankfurtRheinMain
and
ten
other
stand
partners,
successfully
presented
a
new
stand
concept
at
the
international
trade
fair
IMEX
in
Frankfurt.
IMEX
is
considered
the
world’s
leading
trade
fair
for
the
conference
and
event
industry.
